1 CCC/Pop/Up/Space / 2 MOViE MOViE Moments Pop-up Exhibition / 3 Cinema Quintet: Film With the 5 Directors / 4 Hong Kong Design Centre Annual Report 2021
– 2022 / 5 RFHK Summer Camp 2023 / 6 Secret Language / 7 Llisten to Our Voices / 8 UPPERCITY | Hong Kong Footbridge Observation and Imagination / 9 Animal Welfare Project / 10 Full House Denim & Workshop / 11 Hoo Hey How / 12 The Homesick Recipe @Food.cations / 13 Nearby / 14 dream archive
RFHK Summer Camp 2023
Identity / Event2023
Summer Camp 2023 is centered around the theme of "East and West東西", inviting creative young talents in Music, Film, Literature, Visual Arts and Performing Arts to join a 5-day summer camp. The goal is to encourage the exchange of ideas and ignite creativity, reflecting the blending of Eastern and Western elements, even the notion has become ingrained in everyday Chinese speech.
The key visual focuses on typography combined with 3D rendering to depict the imagery of Eastern and Western junction.
Client: RFHK
Creative Director: Leumas To
Graphic Designer: Leumas To, Sharon Ng
3D Rendering: Kaitlyn Hau
The key visual focuses on typography combined with 3D rendering to depict the imagery of Eastern and Western junction.
Client: RFHK
Creative Director: Leumas To
Graphic Designer: Leumas To, Sharon Ng
3D Rendering: Kaitlyn Hau
Concept
A tailor-made typeface combo of “東” and “西”, highly differentiates by Eastern and Western Culture.
Both typefaces are influenced by Chinese art characters in the early 20th century, incorporating elements from both Chinese and Western cultures to create a new typeface. The character of “東” maintains elegance and steadiness. The character of “西” influenced by the Bauhaus, including geometric and sans-serif letterforms.
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A tailor-made typeface combo of “東” and “西”, highly differentiates by Eastern and Western Culture.
Both typefaces are influenced by Chinese art characters in the early 20th century, incorporating elements from both Chinese and Western cultures to create a new typeface. The character of “東” maintains elegance and steadiness. The character of “西” influenced by the Bauhaus, including geometric and sans-serif letterforms.
